I am a LA-based designer specializing in brand environments, retail, and exhibition design. I work in various scales and mediums to create experiences and brand moments.  After graduating with a degree in art history and architecture, I moved to NYC to work at architecture firms and brand agencies for 7 years. In 2011, I moved to Portland to join the Nike Global retail team, where I designed and art directed brand moments featuring design innovation, heritage, and sport moments, bringing a cohesive brand voice that is unique to each store.  I relocated to Europe to help their team adopt the Global processes, and designed Nike stores across the continent. 

I enjoy collaborating with friends with various talents to provide unique design services and solutions for project need.  This website is to share a body of work done at previous jobs and independently.  If you are interested to learn more about me, please write to leejiwon@gmail.com.

Thank you.